Don’t just take our word for it.

The following are some of Xenia’s most challenging and dramatic case studies that reveal several moments of “Eureka!” in client problem-solving. And, they also show very clearly, we’re not shopping in a Kansas City mall, anymore.

BEST BUY Canada

Best Buy Canada (BBY-CA) realized that their customer’s expectations were exceeding what BBY-CA was prepared to deliver. With the holidays fast approaching, they also knew the time for transformation was immediate. Customer relationships and high sales were on the line. They could not afford to disappoint.

Xenia stepped in to redesign and fine tune their MPOS system.

THE GOALS:

• Update MPOS with a powerful and adaptable state-of-the-art system.
• Boost sales.
• Cut hardware cost.
• Enhance customer experience, especially by saving time in line.

THE BARRIERS TO SUCCESS:

• As is frequently the case, BBY-CA’s new MPOS solution needed to match their existing system to reduce employee training.
• Circumstances demanded a responsive UI built in HTML 5 with custom plug-ins.
• Operations required full integration with Motorola handheld devices and tablets.

RESULTS:

Increased sales:
SKU count per basket increased 60% during the season.
Reduced hardware cost:
“Overall, we get a smaller IT footprint yet more devices for associates to use with customers on the sales floor.” – Kevin Satterfield, Director of IT Application Development
Improved Customer Experience:
“The mobile devices have also helped reduced customer lines at the front lanes during busy times. Service has improved, too, as the tablet and the handheld computer allow sales associates to interact with the customer right where the product is on display.” -Kevin Satterfield
Advanced Scaling:
BBY-CA will be rolling this new MPOS system out across all of their stores starting in 2017.
Industry acclaim:
BBY-CA won two awards from retail touchpoints: one for mobile tech and one for operations

TARGET

A national, Top 10 retailer, looking to adapt and evolve, came to realize very quickly that their vision was nearly impossible to achieve given the constraints of their existing store environment and operation. Retail was changing at an ever-increasing speed. The stakes were high. Doing nothing was not an option. And, they needed a sandbox in which to test and plan. So, they assembled a team, along with a dedicated creative space, and they chose Xenia Retail as their partner. Together, we would lay the foundation for the future of their mainline stores, and indeed, their entire business.

THE GOALS:

• Exploit the value of digital and infuse it with the power of the brand at all touch-points, especially in brick and mortar.
• Respond to the call for shopping local, without diminishing global presence.
• Become a hub for the community – a home for local makers, artisans–and seamlessly integrate with their larger operation.
• Expand the notion of what it means to be a brand. Is a brand autonomous, or can it be more gravitational? We bet on the latter in a big way.

THE BARRIERS TO SUCCESS:

• Legacy & red tape–the negative inertia of their legacy technology stack proved to be extraordinarily prohibitive.
• Complexity–the numerous integrations with external vendors/brands under a single catalog had never been accomplished before.
• Usual resistance to change and risk–progress is change. And change always has its enemies. To some, this form of progress was often seen as gambling with their brand.

RESULTS:

Xenia flew quietly and confident, and with the client’s help, under the radar of political negativity, ultimately providing the digital tools for bringing their vision to life, and the foundation for what the future of their stores, can and should look like:
• Single, cloud-based cart–a first for them– and, for the entire host brand, digital, physical and social.
• First-of-its-kind guest experience leveraging smartphones to bridge the gap between digital, physical and social worlds utilizing a single, secure platform.
• Raised the conversation from security & stability to single view of guest and brand, and extension of lifestyle.
• Supplied active away team for the rest of their brand.
• Showing the way for the future of retail.